Customer

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Sentiment Analysis: How To Gauge Customer Sentiment (2024)

Knowing how your customers feel about your brand can be a superpower. And, since sentiment is often shared through online…

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How To Use Customer Value Management To Increase Sales (2024)

Struggling to stand out? Adopting a customer value management strategy can set you apart. You can become the obvious choice…

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How To Let Customer Feedback Guide Your Brand (2023)

Many brands find success through TikTok marketing. But building a business on TikTok offers more benefits than just attracting new…

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How To Use Customer Care To Create Brand Loyalty (2023)

Richard Branson famously said: “A complaint is a chance to turn a customer into a lifelong friend.” This quote from…

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How to Calculate Customer Lifetime Value (2023)

How do you measure your online store’s success? Do you typically focus on things like sales and revenue? While these…

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What Is Customer Acquisition Cost? (and How to Reduce It in 2023)

Earning a sale—and hearing the cha-ching from your Shopify app—feels great. But how much did you spend to acquire that…

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How To Use Customer Validation To Test a Product Concept (2023)

You have an idea for a business: A bookbinding service that binds contemporary paperbacks in old-fashioned leather covers. But you…

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The 13 Skills Needed for Top-Notch Customer Service (2023)

Today’s retail market requires A+ customer service, but getting it right comes down to more than help desk software and…

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